Athletic Voluntourism: Getting Active for the Greater Good
From IconocultureWHAT’S HAPPENING Get fit, give back and fulfill your travel fix — that’s the threefold goal behind athletic voluntourism, a type of vacation where participants travel and partake in...
View ArticleDIY Acupressure Mat Helps Consumers Relax and Recharge
From Iconoculture WHAT’S HAPPENING Consumer, heal thyself. Vila helps people recharge by doing what comes naturally after working or playing hard: lying down on a healing acupressure mat, no therapist...
View ArticleThe Link Between Health and Wealth Is Made Clear in Discover Wellness Book
From Iconoculture WHAT’S HAPPENING Discover Wellness: How Staying Healthy Can Make You Rich, authored by doctors Bob Hoffman and Jason Deitch, educates Americans on the current state of health (and...
View ArticlePublic Gardens Nurture Little Greenthumbs
From Iconoculture WHAT’S HAPPENING The look-but-don’t-touch, stay-on-the-path structure of many public gardens is hard for spirited children to follow. Some organizations are adapting for growing...
View ArticleTop 5 Health Trends for 2013
From DGWB It’s that time of year again. At the beginning of 2012 we predicted health trends would include a rise in flexitarian eating habits, emphasis on sleep, digital accountability, DIY mobile...
View ArticleAir Pollution Takes a Toll on Aging Brains
From Iconoculture: WHAT’S HAPPENING Air pollution has been linked to a host of ills. It can aggravate breathing problems in kids and increase the risk of heart disease in older adults. Add another one...
View ArticleArtificial Light Therapies Tout the Whole-Body Goodness of “Natural” Light
From Iconoculture: WHAT’S HAPPENING Light visors. Sunlight simulators. Lighten Up workout. Indoor light therapies have been around for years to help combat the depressive symptoms of Seasonal...
View ArticleCalifornia Milk Board Takes Notice of the Negative Effects of Chronic Insomnia
Based on a study published in The European Heart Journal, insomnia may be linked to an increased risk of heart failure, and the more insomnia symptoms, the greater the risk. A questionnaire was used...
View ArticleThug Kitchen Shows That Nutrition Info Doesn’t Have to be Goop-y
From Iconoculture: WHAT’S HAPPENING Health and nutrition blogs tend toward an aesthetic of soft-focus domestic bliss (think: Gwyneth Paltrow’s Goop). One subversive website, Thug Kitchen, aims to...
View ArticleHealth-conscious Boomers seek specific nutritional benefits from foods
From Iconoculture: WHAT’S HAPPENING Boomers have a hearty appetite. In 2012, 48- to 67-year-old consumers rang up more than $160 billion worth of packaged foods, easily outspending other demos,...
View ArticleThe Dietician Could Be the Next Big Marketing Weapon for Supermarkets
Once confined to hospitals and offices, dietitians are becoming a marketing weapon for the chains bringing them aboard to aid shoppers seeking the best foods to drop weight, battle diseases or avoid...
View ArticleCommon Household Product Exposed as Posing Multiple Health Risks
If you’ve had to fight though plastic packaging to get to your food you won’t be surprised to hear it can raise your blood pressure – but there’s something else contributing to that more than the...
View ArticleObesity Now Considered a Disease
Obesity rates in the country have doubled among adults in the past 20 years and tripled among children in a single generation, according to the American Medical Association (AMA) and FOXNews.com. The...
View ArticleCompanies Use Workplace Clinics to Curb Health Costs
Will your next work meeting take place over drawn blood or a blood pressure reading? It might not be as far-fetched as you think. Workplace health clinics used to be a lot like the school nurse’s...
View ArticleDelta’s Science of Sleep Helps Flyers Boost Their Shut-Eye
From Iconoculture: WHAT’S HAPPENING Delta is spreading its wings into wellness by edifying flyers on the importance of getting those 40 winks at 40,000 feet (Simplifying.com, 21 June 2013)....
View ArticleExercise Shown to Improve Sleep Patterns Over Time
Those who suffer from sleeping disorders and insomnia* have heard it a million times “If you work out more, you’ll be able to go to sleep easier”. The large majority of insomniacs who actually have...
View ArticlePersonal Health is No Longer Personal or Private
From Iconoculture: WHAT’S HAPPENING Yesterday’s “my health, my business” model of personal health management is beginning to head down a more public road. While many consumers still aren’t...
View ArticleStressed-out public school students get New Age relief
From Iconoculture: WHAT’S HAPPENING As consumer health fast becomes every category’s business, cars come equipped with vitamin-enhanced air filters and airports offer yoga rooms. Public schools are...
View ArticleNational Yoga Month Inspires Change in Consumers and Business
Yoga is one of the most ancient and popular exercises in the world. Its practice spans back thousands of years and has many denominations and variations. What is relatively new is National Yoga Month,...
View ArticleHealth Food With Manly Packaging Attempts To Lure New Demographic
As men take greater responsibility for grocery shopping and meal preparation in their households, food makers are trying to get them to buy products that they would have previously avoided like the...
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